1. According to you, why effective insurance product if the ad is advertised crate ?
Answer : Because, The advertised like it would be more aware of the importance of insurance and there is an element of the advertised unexpected death such as suicide attempts. Because it is basically insurance for anything unexpected and the advertised we also made aware that the insurance is not just for the upper middle class but for all the middle class and above and below the middle. so that everyone can be more alert for unexpected events.
http://www.youtube.com/watch?v=7JTykRec2sM
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